Cheap interview analysis example
Tuesday, August 25, 2020
Did Jesus Really Die Essay Example | Topics and Well Written Essays - 1000 words - 6
Did Jesus Really Die - Essay Example ââ¬Å"That Jesus truly kicked the bucket on the cross should be set up for different reasons. In the event that Jesus didn't dieââ¬which is a vital introduction to rising physicallyââ¬there can be no pardoning of sins and unceasing life for all who put stock in Himâ⬠(Rom. 6:1ââ¬23; 1 Cor. 15:12ââ¬23 refered to particle Miller, p.209). The inquiry is the means by which we could clarify the unfilled burial place. Book of scriptures vouches for this reality and we don't have any explanation not to trust it. The clarification expressing that the companions of Jesus took his body and got it to a sheltered spot request to shield from shock is fairly persuading. An unfilled burial chamber is certainly not a proof of the substantial restoration. Be that as it may, Miller questions that ââ¬Å"Besides, this hypothesis is loaded with issues. Could the followers have overwhelmed Roman watches and taken the body? No way. Only hours prior, they were completely frightened and relinq uished Jesus; and the most dauntless, Peter, got dreadful and denied Him three, what's more, how could the watchmen realize who took the body since they were sleeping?â⬠(Miller, p 19). It is conceivable to express that the restoration of physical body doesn't relate to the Laws of Creation (Knight, 2001). These Laws are reflected in great and unchangeable Will of God. Everything occurs in the system of these laws regardless of whether they are not totally concentrated by the science. Consequently, we talk about the fix of an ailment as about a wonder simply because we still canââ¬â¢t distinguish the laws, which are the premise of this occasion. Science isn't not exactly the endeavor to comprehend the Laws of God and use them. Religion and science ought to be joined together, they ought not negate one another. In any case, there are the realities about the life of Christ-like ââ¬Å"The Immaculate Conceptionâ⬠or ââ¬Å"the real revival of Christâ⬠, which don't compare to the Laws of Creation and, accordingly, need reconsideration.â
Saturday, August 22, 2020
Wk6 Forum INTL304 HUMINT Coursework Example | Topics and Well Written Essays - 250 words
Wk6 Forum INTL304 HUMINT - Coursework Example Hungarian evacuees were a decent insight focus since they were youthful and instructed. The article takes note of that handling, resettlement systems, and the bureaucratic governmentââ¬â¢s sees on knowledge misuse characterized the techniques for gathering data for this situation (Coriden 2011, 1). Evidently, a few exiles were happy to offer insight to western powers in return of better treatment and to show their nationalism. In this unique situation, the insight network delineated a high level of devotion (Coriden 2011, 1). By the by, the knowledge network experienced the test of abusing the Hungarians regardless of building up that most Hungarians crossed the fringe to look for asylum in the Free World (Coriden 2011, 1). The article takes note of that the capacity of the knowledge network to order and review heaps of data helped in filling significant holes in insight data (Coriden 2011, 1). From the article, I discover that knowledge operators or officials must comprehend the attributes of human instinct that incorporate feelings, aims and inspirations of individuals. I likewise discovered that a youthful and instructed populace is a decent knowledge target. Furthermore, the insight network should function as a group since human knowledge can help in creating and keeping up outside and national security. I found out about the requirement for compelling techniques for gathering data. Commitment and polished methodology are significant angles in human insight. In addition, the knowledge network should point assembling the data at the very least expense and with most extreme regard for the guidelines of human direct. Coriden, Guy. 2011. Report On Hungarian Refugees. Focal Intelligence Agency, Aug 03. https://www.cia.gov/library/community for-the-investigation of-insight/kent-csi/vol2no1/html/v02i1a07p_0001.htm (got to February 12,
Monday, August 10, 2020
Sloan MBA Adetayo Akisanya works at Volaris, a Mexican airline, on their Commercial Strategy team
Sloan MBA Adetayo Akisanya works at Volaris, a Mexican airline, on their Commercial Strategy team MAJOR Sloan MBA candidate LOCATION Mexico City MISTI PROGRAM MIT-Mexico MISTI HOST Volaris Read other MISTI Notes from the Field To me, this was all personal challenge. I thought I was a good manager, and wanted to give it a try in a highly competitive industry with ultra-low margins. It would be easier to come up with a list of things I didnt learn! Volaris From the minute he walked through the doors of Volaris Samara offices, Tayo, MIT Sloan MBA 14, was reminded that he was at one of Latin Americas youngest, fastest growing, and most successful airlines. There were planes hanging from the ceiling. Meeting tables were airplane tires stacked on top of each other and covered in glass. Meeting seats were actual airplane seats taken from cabins of old planes. Medicine balls everywhere. The message was clear Volaris believes in hard work, collaboration, and fun. All were elements of Tayos main project, Dynamic Currency Conversion, a system that allows international customers to pay with their native debit or credit cards. The technology transfers the 3% + currently charged to cardholders by Visa and MasterCard for currency conversion to Volaris. In return the consumer gets transparency and convenience. For a low cost airline, every extra cent of profit counts. Managers told me DCC would add at most 1.5% to the bottom line. There was a lot of skepticism. The project required that Tayo research the top DCC providers in the world. He took calls from vendors in Brazil, Ireland, the US, and Mexico. The best part was my model projecting Volaris earnings for the next 8 years. For airlines, that means forecasting plane purchases, demand for new routes, load factor per route, max willingness to pay for tickets and luggagea lot of forecasting based on data and calculated assumption. There was also analysis on card purchases made on Volaris channels. Turns out there is enormous earning potential from DCC at Volaris. Were talking maybe 3% to the bottom line. Read other MISTI Notes from the Field
Saturday, May 23, 2020
Essay on Causes of Unemployment - 881 Words
The unemployment rate slowly started getting worse and it may have hit all time lows. With unemployment rates soaring the causes of this are from aging, teenagers, and outsourcing even though some refute with saying it is self inflicted. One of the things that cause unemployment to keep increasing is the age of people. Seeing as there is almost no family not affected by this great recession, there must have been a cause. ââ¬Å"You are aging as you are not employed, and nobody is looking to hire somebody who is old,â⬠(Aaronson, pg. 6). When older people are laid off they keep aging and there are young kids coming out of college looking for the same job. Every single year more and more kids are graduating from college with degrees and theâ⬠¦show more contentâ⬠¦Since, they are in school; it is very hard to have a job with the amount of credit hours that kids will be taking. These kids also donââ¬â¢t have a degree just yet and they are trying to compete for the same jobs as adults that have experience in the field and also have a degree from college already. ââ¬Å"Youth unemployment may have hit bottom and could increase in coming months and years,â⬠(Miller, 4th paragraph). The reason that the yo uth unemployment could be going up in the future is because the old adult percentage of people working is going down and they are starting to hire more teens and young adults. This is helpful to help hire more of the younger population but, this does not solve overall unemployment. The reason that there is a high unemployment rate is because some of the work is leaving the country. This is the act that is called outsourcing. ââ¬Å"China is expanding,â⬠(Long terms, pg. 10). With China expanding it gives the U.S. more of a chance that they give their work to China or a different country. The reason that we give our work away to other countries is because other countries such as China can complete the work for almost half of the cost and sometimes even cheaper than that. ââ¬Å"Overall economy is shrinking,â⬠(Aaronson, pg. 3). This is what happens when outsourcing is happening. As long as outsourcing is happening our U.S. economy only has one thing to do and that is to shrink. The reason that it is shrinking is because businesses large and small areShow MoreRelatedCauses of Unemployment1070 Words à |à 5 PagesCauses of Unemployment In Malaysia, the unemployment rate is considered low compared to the early years such as 1986 where the unemployment rate reached as high as 7.6%. Today the unemployment rate is still affected by many factors and in order to make sure it doesnââ¬â¢t reach as high as before, we need to find out the causes of unemployment so that we can provide a solution to the cause of it. Foreign labor force with lower wage or salary Redundant workers and fresh graduates with qualificationsRead MoreCauses And Effects Of Unemployment1611 Words à |à 7 Pagesï » ¿ Causes and Effects of Unemployment Travis Epling Strayer University ENG 105 Jeanette Trammel 9/14/14 Causes and Effects of Unemployment There are many reasons for unemployment in the United States and around the world. Some of these causes are created by the individual and others are out of their control. No matter what the cause for unemployment, it has a devastating effect on the individual, family, and economy. Unemployment defined by the Encyclopedia Britannica is the conditionRead MoreCauses Of Unemployment In Australia1149 Words à |à 5 PagesAnalyse the causes of unemployment, its effects on the Australian economy and how they are addressed through use of macroeconomic policies. Unemployment refers to when an individual is actively seeking work and is aged 15 years or over, but is unable to find work (not hired). There are many causes and effects of unemployment that result in different actions being made by the Australian government through their use of both monetary policy as well as fiscal policy. The unemployment rate is calculatedRead MoreCauses Of Unemployment Essay1093 Words à |à 5 PagesUnemployment is one the major economic problems which are affecting most of the countries in the world especially the developing countries. Unemployment is a phenomenon where a person is actively searching for employment, but they are unable to find it. There are two immediate factors causing unemployment, which include voluntary and involuntary unemployment. Voluntary unemployment majorly arises as a result of an individual leaving the current job to search for another work. This unemployment mayRead MoreCauses Of Unemployment In Nigeria1482 Words à |à 6 PagesCHAPTER ONE 1.1 BACKGROUND OF THE STUDY Unemployment describes the condition of the people without jobs. It is a global trend that mostly occurs in developing countries of the world which not only affects them socially but psychologically. Nigeria economy since the attainment of political independence in 1960 has undergone fundamental structural changes. The Nigerian economy relatively grew in the greater parts of the 1970ââ¬â¢s with the respect to the oil boom. The outrageous profits from the oil boomRead MoreCauses and Effects of Unemployment2314 Words à |à 10 PagesCauses and Effects of Unemployment Unemployment defined by the Encyclopedia Britannica is the condition of one who is capable of working, actively seeking work, but is unable to find any work. In addition, to define a person as unemployed, the person must be an active member of the labor force in search of work. (Encyclopedia Britannica, 2012) There are three different types of unemployment: frictional, structural, and cyclical. Due to various causes in the economy, there will always be a certainRead MoreTaking a Look at the Causes of Unemployment780 Words à |à 3 Pages The causes of unemployment fall into board categories: equilibrium unemployment and disequilibrium unemployment. Disequilibrium unemployment 26.3 Shows the aggregate demand for labor and the aggregate supply of labor. That is, the total demand and supply of labor in the whole economy. The real average wage rate is plotted on the vertical axes. This is the average rate expressed in terms of its purchasing power. in other words after taking inflation into account. The aggregate supply of laborRead MoreEssay on Unemployment Cause and Effect705 Words à |à 3 PagesUnemployment ââ¬â Causes I am going to offer my theory as to the real cause of unemployment, for every cause there is an effect. The process of cause and effect. à à à à à Itââ¬â¢s hard to live a normal healthy life without a job and money. There are many reasons why people are unemployed, but in turn this state of unemployment can cause one to experience financial, emotional, and personal problems.à à à à à The most common causes of unemployment are getting fired and laid off for specific reasonsRead MoreCauses Of Unemployment And Its Effect On The Economy2406 Words à |à 10 PagesEmpirical research aims to decompose causes of unemployment into those that changed equilibrium and those that caused demand-deficient unemployment. A potential explanation of a rise in the equilibrium unemployment is a rise in the generosity of unemployment benefit relative to wages in work. Therefore people spend longer periods of time unemployed in search for the ââ¬Ërightââ¬â¢ job, thus leading to a rise in equilibrium unemployment. (Begg, 2008, p. 530) In economics, the neoclassical view is that theRead MoreCauses and Consequences of Youth Unemployment2456 Words à |à 10 Pages1.0 Introduction Youth unemployment, the number of young people out of work, defined as those aged 18-24 and is measure at a point in time. However, the level of youth unemployment will change over time. Youth unemployment in an economy with a given labour force will increase if the number of workers gaining jobs is less than the number of people losing their jobs. Youth unemployment is a great challenge and priority for the Manchester city over a number of years. Over recent decades, government
Tuesday, May 12, 2020
Video Games And Violent Violence Essay - 1630 Words
Video games are one of Americaââ¬â¢s most beloved pastimes, especially when it comes to teenagers. A whopping 97% of teenagers play video games, as opposed to only about 40% participate in sports. (http://www.csmonitor.com/Technology/Horizons/2008/0916/by-the-numbers-teens-and-video-games http://www.aspenprojectplay.org/the-facts.) This high percentage is still growing. Teens devotion for video games is becoming more and more popular, especially as more games of all different genres are becoming available. One of these video game genres in particular has created a chain reaction of scientific studies involving fistfights all the way to mass shootings. This genre is violent video games. Over the years and continuing through present day, video games have increased in violence, becoming a topic that has recently exploded the media, especially when the violence in these games is linked to violence in real life. Violence in video games can motivate teenagers to be violent in their daily lives because of the use of an avatar, reward and punishment, and gaming situations that are unsettlingly realistic. At the beginning of almost every video game, the player is asked to pick an avatar. This animated avatar becomes the teens mirror image, the flesh being pixels and the blood static. Some gameââ¬â¢s avatars can get so realistic itââ¬â¢s scary. The video game NBA 2K15, uses a camera to take a photo of the player and then mutilates the face. Avatars may act and look like the player, but theyShow MoreRelatedVideo Games And Violent Violence1345 Words à |à 6 Pageseven specially made devices for babies and children. Video games are interwoven with our daily lives. For many, it is just an innocent way to relax or enjoy themselves. For others, it has become an addiction in which they cannot escape. Not all video games are violent, but what about those that are? Does society have an obligation to monitor every type of video game children and adults play simply because they believe it may lead to acts of violence? Psychologists, Sociologists, Anthropologist, SchoolsRead MoreVideo Game Violence : Violent Video Games1626 Words à |à 7 PagesDavis English III 27 March 2015 Video Game Violence Violent video games have been being created since the first console. Yet only recently have we been blaming them for aggression in the player. We as humans have a tendency to blame our violent behavior on other things rather thin ourselves. Now aggression is being defined in many ways in this situation but mainly people point to the anger thatââ¬â¢s brought out in the real world after the game or maybe itââ¬â¢s the gamersââ¬â¢ tendency to haveRead MoreVideo Game Violence And Violent Video Games2382 Words à |à 10 PagesAbstract The issue of video game violence seems to be a hot topic right now after several shootings have occurred and made a connection to the shooters being video gamers. In looking at past research it is apparent that there seems to large amounts of research that contradict one work to another. Although I would have been interested in conducting a poll of the publics opinion regarding the use of violent video games and their connection to mass shootings I was not able to conduct the researchRead MoreViolent Video Games And Violence855 Words à |à 4 Pagesof violence in the popular media influencing a young generation to violence has been hotly debated. Since the introduction of violent video games in the 1970ââ¬â¢s, for example, the shooting games Empire and Maze War from 1973, people have noticed that violent video games induce violent behavior in players, especially in teenage males. Despite people seeing the negative influence of violent media earlier as well, only in the last two decades has video game violence come to the forefront as video gameRead MoreViolent Video Games And Violence1203 Words à |à 5 PagesAre violent video games directly correlated to teen violence? This is the burning question many researchers are dedicated to answering. The common form of the question is ââ¬Å"Is the increase in violence in games creating killer kids?â⬠The simple answer is no. Instead the opposite has occurred, as games became more violent, the players became calmer. The games create a ââ¬Å"safeâ⬠outlet for any anger or angst that young people possess. Crime rates in the teen population have lowered and violent teens admitRead MoreViolent Video Games And Violence1533 Words à |à 7 Pagesthe unclear motives of the people behind such destructive behaviour. Unfortunately, many individuals have jumped to rash conclusions regarding the causes of such events by linking violent video games with violence in the youth population. Even more discerning individ uals have also criticized the role of violent video games in encouraging people to become mass murderers. With these opinions gaining popularity in the mass media, it has become the predominant belief of society to explain why there areRead MoreViolent Video Games Cause Violence : Cause Of Violence And Video Games1377 Words à |à 6 PagesLit. 27 November 2017 The Blame Game Statistically, 2017 has become the year with second lowest crimes rates since 1990, assuming there isnââ¬â¢t a big resurgence in violent crime between now and the end of the year (Bump). However, violent crimes continue to be a problem in modern-day America. Many have sought out to find out the root of these crimes and what causes them, and as a result, many different things have been cited as a cause for violence. Violent video games are said to be a possible sourceRead MoreVideo Game Violence : The Cause Of Violent Video Games1000 Words à |à 4 Pagesmentioned that the cause of violent video games became an issue for public debate after teenagers and the main cause of this is the parallel effect. Based on the Studies done for violent video games correspond with individuals having violent acts. Also, young adolescents reveal that those who play a lot of violent video games become more aggressive and see the world as more hostile. The article also revealed that this acts would be a coincidence or a cause from playing violent videos. Additionally, researchersRead MoreViolent Video Games Cause Violence843 Words à |à 4 PagesVideo games have been around for half a century when, the first simple tennis game was designed by William Higinbotham in 1958. Since then, video games have gotten more in depth, with better graphics and more options which include violent video games. Violent videos have gotten more popular with a better amount of variety including the franchise of Call of Duty, Battlefield, and Grand Theft Auto. These are the most common and popular video games and because of the violence in them debate has startedRead MoreMedia Violence And Violent Video Games807 Words à |à 4 PagesMedia violence has been tremendously growing and attaining the hazardous extents. Two-thirds of TV shows contain some kind of violence. Most self-involving video games contain some violent matter in it. For example, if you manufacture guns, you do not need to give any advertisement, because it is done by the amusement industry. Aggressive behavior, desensitization to violence, hallucinations, and fear of being mishandled were caused by the media violence, was explained in a 2009 Policy Statement
Wednesday, May 6, 2020
Merckââ¬â¢s Risky Bet on Research Free Essays
While Kenneth Frazier worked liability suits for Merck, he caught the companyââ¬â¢s attention and they hired him in 1992. By 1999 Frazier was appointed Merckââ¬â¢s general counsel. Merck saw that Frazier had several good personality traits and values that would benefit their organization. We will write a custom essay sample on Merckââ¬â¢s Risky Bet on Research or any similar topic only for you Order Now Kenneth Frazier is a very hard-working man and has been taught not to fail and to push himself to excellence. Frazier has always pushed himself to always do better, he has never just settled. Frazier likes to take risks to see how far he can push himself and to see what he can accomplish. Frazier has a very high self-esteem and a need for achievement. Under the five big personality traits, Frazier best fits under openness to experience. He is willing to take risks and is daring and open minded. I believe one of the most important terminal values to Frazier is a sense of accomplishment. Even though, there are several terminal values that I believe are important to Frazier, I feel this is the most important. Frazier lost his mother at a very young age and was raised by his hard-working father. His father taught him to work equally as hard and to always strive for excellence. Frazier believes that at work he should never back down and always strive for more, and that you must work hard to accomplish everything you want. This especially showed when Merck found their drug Vioxx was doubling the risk of heart attach and strokes and Frazier fought each case instead of taking the easy way out and negotiating settlements. Frazier won 11 of the 16 cases. Frazier was determined to win and he did. Frazier gets pleasure from achieving his goals and enjoys the social recognition that he gets by winning his cases. Instrumental values are just as important as terminal values. The most instrumental value that stands out in Frazier is his ambition. Frazier is not only hard working but understands what it takes to achieve his goals. A few of the other instrumental values that I feel are important to Frazier are being responsible, polite, and daring. Working as a litigator or in management you will not always be liked. At times people will go against you and not agree with what you are doing. Frazier is daring as he goes against others but when he must go against others he does it respectfully and politely so he can get others to take his side and agree with him. Frazier has some very important personality traits that will help him influence Merckââ¬â¢s culture in his role as CEO. Frazierââ¬â¢s openness to experience gives him the ability to have an open mind and the ability to take risk that will allow him to move the company forward. Frazier also has the ability as CEO to mentor other managers to achieve the companyââ¬â¢s goals. After watching Frazier handle some of Merckââ¬â¢s liability suites, the company decided that Frazier would be a valuable asset. Merck could see that Frazier had some very important personality traits that could benefit their company. How to cite Merckââ¬â¢s Risky Bet on Research, Papers
Saturday, May 2, 2020
Marketing Segmentation free essay sample
A relatively small firm should use market segmentation to find aà nicheà in the marketplace because it is realistically impossible for a small firm to compete against a much bigger firm in marketing the similar product. For example, magine the difficulties in developing a new brand of cola and competing against Coke and Pepsi. So by finding a small niche in the marketplace, itââ¬â¢ll be a much more successful approach. For example, this is what Snapple and Tomââ¬â¢s Of Maine toothpaste did. `Market Segmentation and Targetingââ¬â¢ (Journal of Internet Commerce, 2007,à 6(1), 83-99. `Weinstein(2004, 3) claimed thatââ¬â¢ the overall purpose of using market segmentation is to improve a companyââ¬â¢s competitive positon and better serve the needs of the customers. Other objectives of market segmentation includes increasing sales, improved market share and also to enhanced the image and reputation of the business. On top of that, market segmentation can also help businesses to Differentiate your products and services to meet your customer needs and desire, find hidden needs and make improvements to your existing products, Target your marketing mix to the customers most likely to ant your products or services,à Identify behaviors and buying motives for your products,à Identify your most and least profitable customers, à Help you avoid unprofitable markets and à Increase brand loyalty and decrease brand switching. `Marketââ¬â¢ segmentation servicesââ¬â¢ (Goldberg, 2008). There is no single way segment a market. A marketer has to try to different segmentation variables , alone and in combination to find the best way to view the market structure. There are three type of variables that marketers look at when they segment the market. Variables such as geographic, demographic, pyschographic and behavioral variables. Geographic segmentations calls for dividing the market into different geographical units such as nations, regions, province, parishes, cities, or even neighborhoods. Depending on its budget, a company may decide to operate in one or a few geographical areas or to operate in all areas but pay attention to geographical differences in needs and wants. The other segmentation variable that marketers look at is demographic segmentation. Demographic segmentation is when company divides the market into groups based on variables such as age, gender, family size, family life cycle, income, occupation, education, religion, race, generation and nationality. These different criteriaââ¬â¢s differentiates the needs and wants from each individual consumer. Other than that, companies also look at psychographic segmentation. Psychographic segmentation divides buyers into different group based on social class, lifestyle, or personality characteristics. Last but not least, behavioural segmentation divides consumers into group based on consumer knowledge, attitudes, uses, or the responses to a product. (Kotler and Armstrong 2010, 216). 2. 0 Target market identification. The primary target for this report would be Beyonce Giselle Knowless, known as Beyonce internationally. Beyonce is an actress, model and a renown ramp;b artist. Beyonce first started her recording career with 2 other female artist, Kelly Rowland and Michelle Williams in a group called `destiny childââ¬â¢ and later on went solo in the year 2000. As someone who is fond of fashion, Knowles combines its artistic elements with her music videos and performances; she uses different styles and tries to harmonize it with the music while performing. Beyonce is one of the most influential star icons in this century without a doubt. Just like many others, Beyonce divides her fans into groups based on demographic, geographic, psychographic and behavioural traits. 2. 1 Geographical traits Geographic segmentation is important for Beyonce and the line of work that she is in. Having said, the intended audience for a given product is divided according to geographic units, such as nations, states, regions, counties, cities, or neighborhoods to fit the needs of individual geographic areas, localizing the products, advertising, and sales effort to geographic differences in needs and wants. Marketers will also study the population density or regional climate as factors of geographic segmentation. This is why Beyonce only have her tours and concerts in specific states and not the entire country. When she had her 2009 tour in Australia, she only performed in several states such as Melbourne, Sydney, Adelaide and Perth. (Liveguide, 2009). 2. 2 Demographic Traits. The line of work that Beyonce is in, demographic segmentation will most probably be her priority in segmenting her customer groups. This is because consumer needs, wants and usage often vary closely with demographics variables. (Kotler and Armstrong 2010, 218). Majority of Beyonceââ¬â¢s target group are age from 17 ââ¬â 34. Next, most of Beyonce targeted group are in high school, post graduates and graduates. Although Beyonceââ¬â¢s music is suitable for both male and female, however 54% of her fans are female and 46% are males. An estimated 54% of her fans have no children while the rest of the 46% has. In addition, Beyonceââ¬â¢s target market group consists of several nationalities. The majority of them are American- Africans while the rest are Asians, Australians and Americans. Majority of her fans are less affluent as compare to others because most of her fans are not at the age where they earn a lot of money or still studying. An estimated 33% of her fans earns between 30-60 thousand Usd per annum. Quantcast audience profile 2010) 2. 3 Psychographic Traits. Psychographic segmentation consists of traits such as social class, the lifestyle and personality. Relating to the primary target Beyonce, majority of her target group falls under the three category of the social class trait. Majority of them are in lower lowers, upper lowers and a minority of them are in the working class. M arketers often segment their markets by consumer lifestyles and base their marketing strategies on the lifestyles appeal. For Beyonce, majority of her target group are teenagers and pop lifestyle is the sort of lifestyle that Beyonce target. As for personality traits, due to the wide range of personality that this world has, Beyonceââ¬â¢s music usually targets female with a much sensitive and emotional personality. 2. 4 Behavioral Traits. Behavioral segmentation is about dividing buyers based on their knowledge, attitudes , uses and responses to a product. Markets can be also segmented into usage rates , readiness stage and overall attitude towards the brand. For Beyonce, this is a important trait to look at because by understanding this traits, Beyonce will then be able to produce songs and product that serves the needs and wants of the consumers. On top of that, Beyonce can then produce her products based on usage rates of her consumer, user status and loyalty status. By understanding these traits, itââ¬â¢ll help Beyonce save production cost and generate even more profit. 3. 0 Discussion/ rationale of the target market collage. The market place for Beyonce is massive because everything revolves around her industry which is media entertainments. The collage illustrates the target market group for Beyonce. It clearly shows the multidimensional approach that Beyonce has considered in segmenting the market for her business. With geographic segmentation, Beyonce has travel a lot of places to promote new release albums and to enhance her popularity. She has been almost all over Europe and in recent years, she had her tour in few of the major cities in Australia. States such as Melbourne, Sydney, Adelaide, and Perth to promote her ââ¬Å"The Beyonce Experience Tourâ⬠. (liveguide, 2009). After having seen, itââ¬â¢s obvious that Beyonceââ¬â¢s popularity only exist in couple of the major states in Australia. However, by touring and performing live concerts will definitely enhanced her popularity in Australia. The majority of Beyonce fans are teenagers but there are adults that adore her as well. The age group that listens to Beyonceââ¬â¢s music starts from the tender age of 15. Most of Beyonceââ¬â¢s fans are female and only a handful of them are males. Beyonce music attracts all sorts of race and nationality in this world but the majority o her fan bases are American- Africans. As we know, Beyonce is world renowned `POPââ¬â¢ amp; `RnBââ¬â¢ musician, therefore the colors that she uses in her advertisements, the color of her dress in her videos and so on represents the approach and the image that she trying to give to society. Majority of Beyonce fans are teenagers that still adores dancing, mingling and partying. However, some of her fans relate their personal emotions and issues with Beyonceââ¬â¢s music. By knowing her targeted group, Beyonce generically write music that she knows her fans can and will listen too. With this knowledge and talent, Beyonce then concentrate in producing her music depending to wants and needs of the consumer in different times. For example, Beyonce would produce Christmas songs during Christmas season. The genre of Beyonceââ¬â¢s music also influence greatly on which market group she attracts and targets. Most of the consumers that listens and purchases her music are usually RnB , Pop, and sentimental song lovers. Because Beyonce is so influential with her looks and music, many people tends to follow the way she dresses and looks. With this, unlimited business potential arises for Beyonce. She has clothing lines that belongs to her, perfumes and many more product that majority of her target group which are females would purchase.
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